Upcoming Education and Event Schedule

PHCA hosts a number of opportunities to earn continuing education credits throughout the year via monthly webinars and in-person learning sessions. 

EARNING CEU CREDITS

Unless otherwise specified, only PHCA members may earn CEU credits by attending our monthly webinars – this is a “member-only” benefit. Future PHCA members may register to attend our webinars but will not receive a continuing education credit for their participation.

To learn more about becoming a PHCA member, click here.

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Create a Revenue Engine, Create Census Recovery

April 29, 2021 @ 10:00 am - 11:00 am

This webinar will be presented by Veronica Fogelman, President and Founder of Ledgerock Consulting.

The 60-minute presentation answers these four questions for our health care leaders:

  1. What will 2022 sales look like and how will it work?
  2. What five components are necessary for revenue and census success?
  3. What key tools and data measures are essential?
  4. How valuable is your leadership to the success of your sales team?

Participants will begin to think about sales training as only one component of a revenue-producing sales operation. They will look at the integration of systems, data tracking, internal relationships, sales culture, product, market segmentation, customer mindset and much more.

At the conclusion, attendees will be able to:

  1. Describe the operational sales steps necessary to create a revenue engine.
  2. Explain the different essential systems and components, how they work together and their value to a healthcare sales system.
  3. Demonstrate the use of data sources, sales systems, coaching relevance, and marketing factors critical to sales preparation.
  4. The workshop includes lecture, discussion, literary support documentation, breakout exercises and Q&A.
  5. Media will include PowerPoint, videos, and handouts.

1 CEU for SNF, AL, PC, Admissions and Marketing

Registration link:  https://attendee.gotowebinar.com/register/5239164524398109452

Details

Date:
April 29, 2021
Time:
10:00 am - 11:00 am
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